Word-of-mouth marketing has been around… well kind of forever!! From the days that people used the bartering system, there were people who traded quality product and those who tried to get by trading the scraps. Villagers would warn their friends “Don’t barter with the man who lives in hut #2. Walk an extra mile to the man who lives in hut #10 and you’ll receive a better quality and a fairer trade.” The man in [...]

What I’m talking about today isn’t anything new. However, it’s still something that I see happen on a regular basis that always makes me scratch my head. Tell me has this happened to you… You are friends with a brand/person/company on Twitter (they follow you and you follow them). You interact with them and have meaningful conversation about each others 140 characters. During this time, their profile has a respectable follower to following ratio. Flash-forward [...]

Yesterday, organizers of The Bees Awards sent an email to their distribution list stating that this years awards gala, that was to take place on May 3rd, has been postponed. In case you don’t know what The Bees Awards are, this is how they describe themselves on their website: “The Bees Awards are the 1st international social media marketing awards for communication professionals.” – BeesAwards.com The email stated the cause of postponement to be a [...]

Day 2 of Startup Weekend Dallas is nearing an end and the troops are slowly but surely clearing out. This year I’m working with a group of 7 and our goal is to create an app that will allow restaurant goers to rate their meals while dining out. Our name is OnDaMenu and you can follow us on Twitter or fan us via Facebook. We’ve managed to throw together the foundation of our social presence [...]

Startup Weekend Dallas has officially launched! By registration numbers this is the largest SWDallas event to date. It’s running in unison with Global Entrepreneurship Week. There are 23 Startup Weekend events going on worldwide this weekend and around 40,000 GEW events total. Also going is the Global Startup Battle. For Global Startup Battle, each of the winners at the Startup Weekend events will have 24 hours to make a 90 sec video pitch. Those videos [...]

From the looks of things it would seem as if I haven’t been writing but au contraire! While I will admit my production has slowed, I’ve also been working on a some other projects like volunteering for DFW AMA, writing an ebook, and drafting up a plan for world domination. In fact, I’ve got 5 yummy little nougats of tips and advice sitting in draft format just waiting for me to clean them up and [...]