Uncontrollable Word-of-Mouth Marketing
Word-of-mouth marketing has been around… well kind of forever!! From the days that people used the bartering system, there were people who traded quality product and those who tried to get by trading the scraps. Villagers would warn their friends “Don’t barter with the man who lives in hut #2. Walk an extra mile to the man who lives in hut #10 and you’ll receive a better quality and a fairer trade.” The man in [...]
An article by 
Twitter Binge & Purge: What do unfollows say about a brand?
What I’m talking about today isn’t anything new. However, it’s still something that I see happen on a regular basis that always makes me scratch my head. Tell me has this happened to you… You are friends with a brand/person/company on Twitter (they follow you and you follow them). You interact with them and have meaningful conversation about each others 140 characters. During this time, their profile has a respectable follower to following ratio. Flash-forward [...]
The lowdown on startup law from Ryan Roberts
It’s the final day of Startup Weekend Dallas and everyone is hard at work finishing their presentations for tonight’s showdown which is less than 1 hour away. After lunch Ryan Roberts, Startup Lawyer, briefly gave the crowd a run down of things he’s seen his startup clients do right over the years. Ryan represents startups that are in various stages of growth. He started his website, startuplawyer.com, to help entrepreneurs grasp the legal aspects of [...]
How to brand your startup in 12 hours or less
Day 2 of Startup Weekend Dallas is nearing an end and the troops are slowly but surely clearing out. This year I’m working with a group of 7 and our goal is to create an app that will allow restaurant goers to rate their meals while dining out. Our name is OnDaMenu and you can follow us on Twitter or fan us via Facebook. We’ve managed to throw together the foundation of our social presence [...]
I’ve got the “new content” blues
From the looks of things it would seem as if I haven’t been writing but au contraire! While I will admit my production has slowed, I’ve also been working on a some other projects like volunteering for DFW AMA, writing an ebook, and drafting up a plan for world domination. In fact, I’ve got 5 yummy little nougats of tips and advice sitting in draft format just waiting for me to clean them up and [...]
